B2B Technology Copywriter

Full time (permanent, hybrid)

Curious Cat Digital are a fast-growing boutique digital marketing agency specialising in Fintech and financial services. We are looking for a copywriter with 3 + years experience writing in the B2B technology space. The successful candidate must have a good understanding of content marketing strategy and have a demonstrable track record of simplifying complex subject matter. You will be writing across a range of different formats including, whitepapers, blogs, email and web copy. The role will be hybrid with 1-2 days in our Marlborough office.

Key accountabilities for the role

·       Writing clear, concise and grammatically correct copy

·       Driving the creation of original concepts that result in effective and compelling communication

·       Understanding different language styles that appeal to various target markets

·       Developing and maintaining a clear and consistent brand voice

·       Experience of writing across multiple formats including web copy, whitepapers, thought leadership pieces and blog articles.

·       Familiarity with commonly used style guides

·       The ability to interpret and develop tone of voice guidelines

·       Able to carry out thorough research and use data to back up opinions.

·       An understanding of storytelling and how it can be used to create impactful and memorable copy

·       A good understanding of content strategy and the ability to successfully interpret and communicate content ideas aligned with client goals.

·       A familiarity with SEO and the ability to write copy optimised for search engines

·       Excellent interpersonal and communication skills

·       Self-motivated and organised

Requirements

·       3 years experience copywriting in B2B

·       3 years experience in B2B content strategy

·       Experience using HubSpot (preferred not essential)

·       Attention to detail

·       An interest in the B2B tech / Fintech space

·       A familiarity with SEO and the ability to write copy optimised for search engines

Characteristics

·       Curiosity - always asking questions, demonstrating a thirst for knowledge

·       Expertise - credible in front of clients and the internal team

·       Accountability - taking responsibility for your delivery in all situations

·       Integrity - an open and honest communicator