Digital Account Manager

Full-time (permanent, hybrid working 1-2 days in the office in Marlborough, Wiltshire)

Curious Cat Digital is a fast-growing boutique full service digital marketing agency specialising in Fintech and financial services. As part of an expansion within the Client Services team, we are looking for a Digital Account Manager with demonstrable agency experience. On a day-to-day basis you will be working closely with clients to plan and implement their marketing strategy and performance-led campaigns. You will collaborate with the Client Services and Delivery teams to deliver excellent results and build solid relationships with clients, becoming a true extension of their marketing team. Acting as the primary point of contact for the client, you will be accountable for the success of the marketing activity and have the commercial awareness to identify areas of campaign optimisation and new opportunities.

Responsibilities

  • Managing client projects using the company project management system, orchestrating campaign delivery and ensuring they are delivered on time and budget

  • Devising campaign plans for multichannel, integrated digital campaigns

  • Building relationships and communicating effectively with clients through regular meetings, presentations and workshops

  • Translating brand strategy into digital marketing plans and campaigns

  • Providing digital research, analysis and insights relating to client briefs

  • Supporting high-level sharing of internal knowledge and awareness of digital strategies through continuous training

  • Interpret data to deliver client insights

  • Audit content and build out content strategies aligned to the buyer journey

  • Collaborate with the Senior Paid Media and SEO manager on client’s paid media and SEO strategy

  • Ability to present strategies to stakeholders using strong verbal and visual communication

  • Highly organised and excellent attention to detail

  • Continually look for ways to improve your own skills and experience

Knowledge and skills

  • Strong knowledge of B2B marketing strategy including demand generation, inbound and ABM

  • Solid knowledge and experience of the core digital channels: SEO, paid media, content marketing, email marketing, social media

  • Ability to create audience profiles and define appropriate ways to reach the audience

  • Experience with supporting client positioning and building out messaging frameworks

  • Have a good understanding of HubSpot and other marketing automation platforms

  • Demonstrable experience developing solid relationships with clients including senior stakeholders

Qualifications

  • Have at least 3-5 years’ experience working in B2B marketing, ideally with agency experience

  • Have delivered multichannel campaign strategies within the B2B space

  • Educated to A Level standard and/or an equivalent marketing qualification

Skills

  • Friendly, positive attitude

  • Attention to detail

  • Curious (like a cat!)

  • Conscientious

  • Willingness to learn and adopt existing strategic frameworks

  • A mindset of continuous improvement, always looking for new innovative ways we can help clients succeed

  • Committed to your own on-going professional development

  • Good presentation skills – able to display information in a thoughtful and visually appealing way

  • Good interpersonal skills and ability to effectively manage clients

  • Team player – ability to work both autonomously and as part of a small team

For more information and to apply, email your CV to meow@curiouscatdigital.co.uk or complete the form via the link.